Q.1. In E-Commerce, what are ‘programmatic’ advertisements ?
Ans. Showing pop-up ads to window shoppers on E-Commerce sites based on what they browsed a few milliseconds earlier
Q 2. Google is doing a ‘Roadblock” on Zee channels with Android One. In advertising jargon, what is a roadblock ?
Ans. When all the spots are booked by one advertiser and no other advertiser advertises
Q3. Which is the first Indian facewash brand to be available in a sachet ?
Ans. Everyuth by Zydus Cadila
Q4. In Indian media, what is BARC ?
Ans. Broadcast Audience Research Council
Q5. What is the name of the white label ATM network launched by Tatas ?
Q6. Which company has launched a universal keyboard that works on iOS, Android and Windows ?
Q7. What is the new designation for Larry Ellison at ORACLE ?
Ans. Chairman and Chief Technology Officer
Q8. What is the stock symbol of Alibaba in NYSE after its recent
blockbuster IPO and listing ?
Q9.Which Indian company announced that the number of women employees on their rolls crossed 1 lakh ?
Q10. What is a ‘cartogram’ ?
Ans. It is a map with statistical info shown diagrammatically.
Q11. Yahoo has acquired a Bangalore startup BookPad founded by 3 IIT Guwahati alumni. What is their key product and what it can do ?
Ans. Docupad is a docuviewer that helps viewing and editing word, excel, documents in a smartphone.
Q12. Chennai Super Kings is being de merged from which company ?
Ans. India Cements Ltd
Q13. In what capacity has Adil Zainulbhai joined the Modi team to realise the ‘Make in India’ dream ?
Ans. Chairman of Quality Council of India
Q 14. This is the logo of the advertising agency for Flipkart. Name it.
Ans. Happy Creative Services Ltd.
Q 15. She is the force behind Sakti3 a US startup making breakthroughs in battery technology. Name her.
Ans. Anna Marie Sastry
Q16. These are some of the smartest and richest entrepreneurs in Silicon Valley. Collectively, what are they called ?
Ans. The Paypal mafia. These were all the people who founded Paypal before selling it to eBay.
Q17. This is the corporate HQ of a company at Kochi which does not use bore water or public water, thanks to rain water harvesting. Name the company.
Ans. V Guard Industries Ltd.
– Compiled by G.Mohan Twitter handle @go_mohan